Pepsi Unveils Keshi, Amokachi & Echiejile As Ambassadors

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L-R: Pepsi Football Ambassadors Elderson Echiejile and Daniel Amokachi; Senior Marketing Manager, PepsiCo, Mr. Shakeel Akram; Pepsi Football Ambassador, Stephen Keshi; and Head of Marketing, Seven-Up Bottling Company, Mr. Norden Thurston at the Pepsi Samba Party in Lagos...on Thursday.
L-R: Pepsi Football Ambassadors Elderson Echiejile and Daniel Amokachi; Senior Marketing Manager, PepsiCo, Mr. Shakeel Akram; Pepsi Football Ambassador, Stephen Keshi; and Head of Marketing, Seven-Up Bottling Company, Mr. Norden Thurston at the Pepsi Samba Party in Lagos…on Thursday.

Nigeria coach, Stephen Keshi, was on Thursday night, unveiled as a brand ambassador to Pepsi. Keshi alongside his assistant coach Daniel Amokachi and defender Elderson Echiejile were unveiled amidst cheers from the audience at an event tagged the Pepsi Samba Party. The inclusion of these new stars to Pepsi’s existing line-up of football ambassadors that has Victor Moses and Osaze Odemwingie creates one of the most multi-talented lists ever.

In appreciation, Keshi thanked Pepsi for being a major supporter of the game of soccer and sports in Nigeria. He said, “We may be very few on the pitch of play but we realise that our team actually comprises of 160 million Nigerian fans that always support and cheer us on. Pepsi is a great brand and I am happy and honoured to be associated with it.”

Head of Marketing, Seven Up Bottling Company Plc, Mr. Norden Thurston, said, “Here in Nigeria, the passion for football knows no bounds. With Pepsi’s fantastic new line up this passion is set to rise higher than ever before as fans and consumers from across the country identify with Pepsi football stars they admire.”