Women are getting creative with the delicate patch of skin between their breasts and their underarm. From elaborate artworks to much smaller symbols, the sideboob tattoo has arrived and social media is awash with examples – including (pictured clockwise from top left) a hot air balloon; a revolver, a floral inking, a space rocket and planet design, a seashell and a wave symbol. Experts say women love the tattoos for their ‘for your eyes only’ quality.